14 Warning Signs Of Selfish Individuals To Keep Them From Narcissistic people with a cold-hearted nature do not appreciate the feelings or needs of others. Their focus lies on their own desires over all else, exhibiting a complete lack of consideration. Such egocentric individuals do not understand the importance of selflessness and unselfish acts towards their fellow souls. The sole focus lies on satisfying personal desires, mistakenly realizing the pain they inflict to others. Fundamentally, selfish people are perpetuate a society devoid of empathy and kindness.